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FOR
IMMEDIATE RELEASE:
CONSUMERS
TO SEE ENVIRONMENTAL BENEFITS OF OUTDOOR POWER EQUIPMENT ON PBS
March
2001, Alexandria, Virginia -- Coming soon to PBS stations across
the country is a five-minute industry image segment sponsored
by the Outdoor Power Equipment Institute (OPEI). Bill Harley,
President and CEO of OPEI says, "We're proud of our industry
and we're pleased to have this excellent opportunity to spread
the word to consumers about the many new environmentally-friendly
products now on the market."
Created
for the PBS "Spotlight On" program, this five-minute
video focuses on the industry's latest technological advances
leading to environmental benefits for consumers. It features a
wide range of products including both gas and battery-powered
equipment in categories ranging from walk-behind mowers and riding
mowers to handheld equipment such as chain saws and leaf blowers.
Viewers will be entertained and educated and gain a positive viewpoint
of the outdoor power equipment industry. The video was distributed
in mid-March, 2001 via satellite feed to PBS stations nationwide.
OPEI
is a trade association whose membership is primarily composed
of U.S. manufacturers of powered lawn and garden maintenance products,
components and attachment supplies, as well as industry related
services. OPEI's domestic members manufacture in excess of 95%
of the U.S. consumer retail market for gas and electric powered
lawn and garden maintenance products. For further information
on safety and other related industry topics, OPEI hosts a web
site on the Internet at http://opei.mow.org.
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